Joshua SöhnDesigner based in Berlin, GermanyWorkProfile

I'm passionate about designing digital products that are visually appealing, easy to use, and genuinely valuable.

I believe apps should be enjoyable without being addictive, and sometimes the most effective interface is no interface at all.

My approach involves integrating research insights and data analysis with my extensive experience working with digital products. I typically oversee projects from inception to completion: establishing a product strategy with key stakeholders, designing the entire user experience, and working closely with developers to deliver a high-quality outcome.

I've had the chance to work with clients of various sizes across different sectors, ranging from local businesses with little to no digital experience to larger scale-ups with full product teams.

Outside of my work, I'm interested in art and architecture, which shape my overall perspective on design. Additionally, I currently enjoy reading fiction and going for a run.

Experience

  • A Color BrightHead of Design, 2022 - PresentSenior Product Designer, 2019 - 2022

    At ACB I currently lead the design team, where we bring digital experiences to life through research, design, and product management for clients like Soundcloud, TikTok, Carhartt WIP, Highsnobiety, DIE ZEIT, and many more.

  • KontistHead of Design, 2018 - 2019Senior Product Designer, 2016 - 2018

    I joined Kontist as their first designer and defined the brand and product experience from scratch, working closely with the Head of Product, and the CEO. As the company grew, I took the lead and managed a team of 3 people, overseeing design hiring, resource planning, and alignment with other departments. This included working closely with the marketing team and defining the product vision and new features with various product owners.

  • Freelance2015 - Present

    Working with various startups as well as individual clients. Currently only taking on a few selected clients, ideally smaller businesses, non-profits, or NGOs.

Clients

Carhartt WIP, DIE ZEIT, Fotografiska, H&M, Haufe, Highsnobiety, KoRo, Netflix, Radworks, Red Bull, rbb, Soundcloud, Spotify, Superhuman, Tagesspiegel, TikTok, Zalando