Joshua SöhnDesigner based in Berlin, Germany

SoundCloud

Developing a new design language for the streaming platform

Summary

A Color Bright was asked to redesign the SoundCloud UI from scratch, starting with the smallest, but most important elements: tracks and playlist. We then worked our way from there to create a modern and consistent experience core to the brand loved by independent creators.

I helped to create a full fledged design system and guide the design and engineering teams to implement the new design language by providing full reference views for the mobile apps. We furthermore showcased how the system would scale to tablet sizes and applied a reskin to the current desktop experience to visually align it with the rest.

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